Data Protection Declaration

Data Protection Declaration

This Data Protection Declaration concerns the content published online by DÜRR DENTAL SE. Further details about our contact details can be found under the Imprint/Legal Notice.

DÜRR DENTAL SE is committed to data protection and respects your privacy. This Data Protection Declaration is designed to provide you with information about our data protection regulations and our data protection compliant measures so that, with this information, you can control yourself how your personal data is used on our websites. Accordingly, we want to make sure that you understand how and in what form your personal data is collected electronically, and for what purposes it is processed. Our Internet pages are generally created in such a way that you can visit them and use them without needing to share personal data or identify yourself. Any exceptions to this rule are explained below. This declaration can be called up from the home page and from the footer of all other pages.

1. Information concerning the collection of personal data

(1) Below we will describe how we collect personal data from the users of our website. Personal data includes all data that relate directly to you, e.g. name, address, e-mail addresses and user behaviour.

(2) Dürr Dental SE is the controller as defined in Art. 4 Para. 7 of the EU General Data Protection Regulation (GDPR) (see our Imprint/Legal Notice). You can contact our data protection officers by sending an e-mail to Datenschutz@duerrdental.com or writing to our postal address for the attention of “The Data Protection Officer”.

(3) When you contact us via e-mail or by completing a contact form, we save the data you provide (your e-mail address, possibly your name and your telephone number plus, in the case of specific forms, additional information that is necessary for us to process and respond to your enquiry) so that we can answer your questions. Once the data we have collected in this context no longer needs to be stored, it is deleted or its processing is restricted to ensure compliance with any legal obligations that might apply to data storage.

(4) If we are using third-party contractors to provide specific aspects of our product(s)/service(s) to you, or if we intend to use your data for promotional purposes, we will inform you below.  We also specify the criteria for data storage periods.

2. Your rights                                    

(1) You may exercise the following rights over the personal data we hold about you:

  • Right to be informed
  • Right to rectification or erasure
  • Right to restriction of processing
  • Right to be object to processing
  • Right to data portability

(2) You also have the right to lodge a complaint with a data protection authority about our processing of your personal data.

3. Collection of personal data when you visit our website

(1) If you visit our website for information purposes only, i.e. if you do not register with us or share information with us via other means, we will only collect the personal data your browser sends to our server. If you would like to view our website, we collect the following data that are technically necessary in order for us to be able to display our online content to you and safeguard stability and security (the legal basis is Art. 6 Para. 1 Item 1 letter f of the GDPR): 

    • IP address
    • Date and time of your visit
    • Time zone difference in relation to Greenwich Mean Time (GMT)
    • Content of visit (actual page)
    • Access status/HTTP status code
    • Data volume transferred
    • Website your visit originated from
    • Browser
    • Operating system and its interface
    • Browser software language and version

(2) In addition to the data listed above, cookies are stored on your computer when you visit our website. Cookies are small text files that are saved to your hard disk linked to the browser you are using. They provide a means of sending specific information to the website using the cookie (in this case our website). Cookies cannot run programmes or transfer viruses to your computer. They are used to make your overall online experience more user-friendly and effective.

(3) Use of cookies:

a) This website uses the following types of cookie. What they are and how they function are described below:

  • Transient cookies (see b)
  • Persistent cookies (see c).

b) Transient cookies are deleted automatically when you close your browser. They include session cookies in particular. Session cookies save what is known as a session ID. Session IDs keep track of information as you move from page to page on a website during a single session or visit. Your PC can then be recognised whenever you return to our website. Session cookies are deleted automatically when you log out or close your browser.

c) Persistent cookies are deleted automatically after a set period of time which can vary from one cookie to another. You can delete these cookies at any time in your browser's security settings.

d) You can configure your browser as you wish, declining to allow third-party cookies or even all cookies to be collected. Please note that if you do this you might not be able to use the full functionality of our website.

e) We use cookies so that we can identify you when you return to our website, if you have an account with us. If we did not use cookies, you would have to log in again every time you visited.

4. Consent management using Usercentrics

(1) This website uses cookie consent technology from Usercentrics in order to obtain your consent for saving cookies on your device and to document this in a manner which is compliant with data privacy.

(2) Within the meaning of Art. 13 (1) e) of the GDPR, the recipient of this data is Usercentrics GmbH. As part of order processing and in its role as data processor, DÜRR DENTAL transfers personal data (consent data) to Usercentrics GmbH, Sendlingerstr. 7, 80331 Munich, Germany. Consent data encompasses the following types of data: date and time of the visit and consent/refusal, device information. The data is processed in order to fulfil legal obligations (obligation to provide proof in accordance with Art. 7 (1) of the GDPR) and for the associated consent documentation, and is thus processed in accordance with Art. 6 (1) c) of the GDPR. Local storage is used to store the data. The consent data is stored for three years. The data is stored within the European Union. Further information regarding the data collected as well as contact details can be found at https://usercentrics.com/privacy-policy/.

5. Other functions and services supported by our website

(1) Alongside providing a source of information, our website offers a variety of services that may be of interest to you. To benefit from these services, you usually have to enter additional personal data. We use this personal data in order to provide you with the aforementioned services and process it in accordance with the principles outlined earlier in this document.

(2) On some occasions we use third-party service providers to process your data. These third-party service providers have been carefully selected and appointed by us. They are bound to follow our instructions and are monitored regularly.

(3) We can also share your personal data with third parties in the context of sales campaigns, prize draws, contract conclusions or similar that we offer in partnership with them. You will be provided with more detailed information about this when you enter your personal data or underneath in the description of the offer.

(4) If our service providers or partners are based in a country outside the European Economic Area (EEA), we will inform you of the consequences of this in the description of the offer.

6. Objection to processing your data or withdrawal of consent

(1) If you have provided consent to the use of your data, you are entitled to withdraw such consent at any time. Withdrawal of consent revokes permission for us to process your personal data after you have notified us of your intention to withdraw consent.

(2) If we are processing your personal data on the basis of weighing of interests, you can lodge an objection. This is the case if processing is not necessary in particular to fulfil a contract with you; this information is included in the subsequent description of the functions. If you wish to object or withdraw consent, we ask that you provide reasons why we should not be processing your personal data in the way that we are. If we receive such an objection from you, we will check the facts and will either cease processing or modify your data, or we will provide you with the compelling and legitimate grounds on the basis of which we intend to continue processing your data.

(3) You can of course object to your personal data being processed for the purposes of advertising and data analysis at any time. To inform us of your objection to your data being processed, please send an e-mail to Datenschutz@duerrdental.com or write to our postal address for the attention of “The Data Protection Officer”.

(4) You may withdraw your consent to the cookie settings at any time with effect for the future. You may declare your withdrawal of consent in the Privacy settings of the settings by changing your selection.

7. Newsletter

(1) You can consent to subscribe to our newsletter informing you of our latest offers which might be of interest to you. The goods and services advertised are listed in the declaration of consent.

(2) We use the double-opt-in method for subscriptions to our newsletter. This means that once you have registered to subscribe, we will send an e-mail to the address you have provided in which we ask you to confirm that you wish to receive the newsletter. We will also save the IP addresses you use and record the times of registration and confirmation. The purpose of this is to verify your subscription and provide clarification in the event of your personal data being misused.

(3) The mandatory data you have to provide in order to receive the newsletter are your email address, first name, surname, title and country. You are free to choose whether or not to provide additional data marked separately which will be used to address you personally. Following your confirmation, we will save your e-mail address for the purpose of sending out the newsletter. The legal basis is Art. 6 Para. 1 Item 1 letter a of the GDPR.

(4) You can withdraw your consent to receiving the newsletter at any time and unsubscribe. To withdraw your consent, click on the link provided in every newsletter e-mail, send an e-mail to newsletter@duerrdental.com or write to us at the contact details provided in the Imprint/Legal Notice.

(5) Please note that we evaluate your user behaviour when sending out the newsletter. To enable us to carry out this evaluation, the e-mails we send contain web beacons or tracking pixels representing one-pixel image files that are saved on our website. In the context of the evaluation, we link the data listed in Item 3 above and the web beacons to your e-mail address and an individual ID. The links included in the newsletter also contain this ID. We use the data we obtain in this way to create a user profile so that we can tailor the newsletter to your specific interests. We use this information to record when you read our newsletters, which links you click in them and thus to drawn conclusions about your specific interests. We link this data with your activities on our website.

(6) We use the third-party provider Evalanche to send out our newsletter. Evalanche is operated by SC-Networks GmbH, Würmstraße 4, 82319 Starnberg, Germany. Once you have subscribed to the newsletter, you will receive an email from Evalanche asking you to confirm your subscription (double opt-in method). Evalanche offers an extensive range of options enabling us to analyse how the newsletters are opened and used. Further information on Evalanche and data protection at SC-Networks GmbH can be found at www.sc-networks.com/data-protection/

8. Web analytics - Use of Google Analytics

(1) This website uses Google Analytics, a web analytics service provided by Google Inc. ("Google"). Google Analytics uses so-called “cookies”, text files that are saved to your computer to help the website analyse how you use the site. The information generated by the cookie about your use of this website is normally transmitted to one of Google's servers in the USA, where it is saved. On behalf of the operator of this website, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services to the website operator relating to website usage and Internet usage.

(2) The IP address transmitted by your browser as part of Google Analytics is not combined with any other data by Google.

(3) You can prevent cookies from being saved by choosing the appropriate settings in your browser software. However, please note that if you do this you may not be able to use the full functionality of this website. In addition, you can prevent the sending of the data generated by the cookie and relating to your usage of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin that is available from the following link: tools.google.com/dlpage/gaoptout.

(4) This website uses Google Analytics with the extension "_anonymizeIp()". This shortens IP addresses before they are processed any further, which means that it is then no longer possible to establish a personal link. Any personal reference that exists for the data collected about you is therefore immediately removed and the personal data is immediately deleted.

(5) We use Google Analytics to analyse usage of our website and to enable us to improve its content on a regular basis. We can use the statistics gathered to improve our offering and make our website more interesting for you as a user. For exceptional cases in which personal data is transmitted to the USA, Google is governed by the EU-US Privacy Shield; see www.privacyshield.gov/EU-US-Framework. The legal basis for the use of Google Analytics is section 1, page 1, letter f of article 6 GDPR.

(6) Information about the third-party provider: Google Dublin, Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland, Fax: +353 (1) 436 1001. Terms and conditions of use: www.google.com/analytics/terms/de.html; data protection overview: www.google.com/intl/de/analytics/learn/privacy.html; data protection declaration: www.google.de/intl/de/policies/privacy.

9. Inclusion of YouTube videos

(1) Our website includes YouTube videos which are stored at http://www.YouTube.com and can be played back directly from our website.

(2) When you visit our website, YouTube is sent information indicating that you have opened the corresponding sub-page of our website. The data listed in Section 3 of this declaration are also sent to YouTube. This happens whether or not you have logged in via an existing YouTube user account or whether or not a user account exists. If you are logged in with Google, your data is assigned directly to your account. If you do not wish YouTube to make this assignment to your profile, you must log out before clicking the activation button. YouTube saves your data in usage profiles which it uses for the purposes of advertising, market research and/or customising the design of its website. This method of data evaluation is undertaken in particular (even for users who are not logged in) to deliver needs-based advertising and to make other users of the social network aware of your activities on our website. You have the right to object to this user profile being created; this right must be exercised with YouTube.

(3) YouTube's privacy policy provides more information about the purpose and scope of its data collection and processing activities. The privacy policy also contains more information about your rights and the settings you can make to protect your privacy: https://www.google.de/intl/de/policies/privacy. Google also processes your personal data in the USA and is governed by the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.

10. Use of Google AdWords (remarketing/conversion tracking)

(1) Our website uses Google AdWords. Google AdWords is an online advertising program operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”).

(2) We use the remarketing function which is part of the Google AdWords service. The remarketing function enables us to advertise to users who have previously visited our website by showing them ads we believe they might be interested in when they visit other sites within the Google display network (Google itself, “Google ads” or other websites). To enable us to do this, we analyse the user's interaction on our website (assessing which offers the user has expressed an interest in, for example) so that we can target advertising to them on other sites even after they have left our website. Google saves a number in the browsers of users who visit certain Google services or websites within the Google display network. This number, which is referred to as a cookie, records these users' visits. It is used to uniquely identify a web browser on a specific computer and not to identify a person; personal data are not saved. You can deactivate the use of cookies by Google at any time by clicking the following link and downloading and installing the plug-in you will find there: https://www.google.com/settings/ads/plugin. You can view more detailed information about Google Remarketing and Google's privacy policy here: http://www.google.com/privacy/ads/.

(3) We also use conversion tracking in the context of Google AdWords. When you click on a Google ad, a cookie is saved on your machine for the purpose of conversion tracking. These cookies expire after 30 days. They do not contain any personal data and thus cannot be used to identify an individual person. The information collected using the conversion cookie is used to create conversion statistics for AdWords customers who have chosen to use conversion tracking.

(4) You may also refuse to allow cookies to be saved by selecting the appropriate settings in your browser software. However, please note that if you do this you may not be able to use the full functionality of this website. You can also deactivate interest-based ads on Google and interest-based Google ads on the web (within the Google display network) in your browser by going to http://www.google.de/settings/ads and clicking the “TURN OFF” button or deactivating these ads at http://www.aboutads.info/choices/. For more information about the possible settings that are available to you and to read Google's privacy policy, go to https://www.google.de/intl/de/policies/privacy/?fg=1.

11. Use of Google Maps

(1) This website uses the Google Maps API operated by Google Inc. (Google) to display maps. When you use Google Maps, Google collects, processes and uses data about the use of the Maps functions by website visitors. You can read the terms and conditions of use for Google Maps at Terms and conditions of use for Google Maps. For more information about Google's privacy policy, go to: https://www.google.com/intl/de/policies/privacy/.

12. TeamViewer/ PCVisit or other remote software sessions 

(1) Our employees act in accordance with the relevant provisions of our company policy during remote access sessions involving PCs outside the ownership of Dürr Dental. No data are saved unless written confirmation permitting this has been obtained from the owner. Personal data might be visible during the remote access session and when providing hardware and software assistance. As indicated, the employees of Dürr Dental are obliged not to save data or information without the user's written consent.

13. Use of SalesViewer® technology

(1) This website uses SalesViewer® technology from SalesViewer® GmbH on the basis of the website operator’s legitimate interests (Section 6 paragraph 1 lit.f GDPR) in order to collect and save data on marketing, market research and optimisation purposes.

(2) In order to do this, a javascript based code, which serves to capture company-related data and according website usage. The data captured using this technology are encrypted in a non-retrievable one-way function (so-called hashing). The data is immediately pseudonymised and is not used to identify website visitors personally.

(3) The data stored by Salesviewer will be deleted as soon as they are no longer required for their intended purpose and there are no legal obligations to retain them.

(4) The data recording and storage can be repealed at any time with immediate effect for the future, by clicking on https://www.salesviewer.com/opt-out in order to prevent SalesViewer® from recording your data. In this case, an opt-out cookie for this website is saved on your device. If you delete the cookies in the browser, you will need to click on this link again.